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search engine optimization

Search Engine Optimization Tualatin

Search Engine Optimization brings targeted visitors to your web site.

The AuraDev Search Engine Optimization is a multi-step process that fine tunes your website content and website design to perform well on search engines.

Our unique approach is to use low cost seo methods to determine what works for your company in Tualatin and what doesn't. Rather than dive into an expensive search engine optimization campaign, we start with little tweaks to your site and measure performance.

Tualatin SEOSearch Engine Optimization

We start by reviewing your site for search engine compatibility. There are technical rules that must be followed for best search engine results. Some of these are:

There are often minor changes that can be made to improve performance. Many of the "little details" get overlooked in the web design process. The first step is to correct these items so that when a search engine visits your site, it can easily index or store your content.

The next search engine optimization step is to create a list of keywords that are relevant to your site. This is a guess at what potential customers might use to find your site. This list can be as small as 100 and as large as 10 Million depending on the size of your business. We offer a service to generate a million keywords for use in content and PPC Ad Campaigns.

Once the list is complete we create a Google AdWords account for you. We insert all the keywords and run them at a low bid. This is a test to see which keywords people are actually searching. We want to find a balance point between generic and specific search phrases.

An example of a generic phrase would be "search engine optimization"

An example of a specific phrase would be "search engine optimization tualatin"

An example of a highly targeted phrase would be "compare local search engine optimization firms in tualatin"

The first phrase is going to have high competition and could result in search engine optimization advice, techniques, books, sites or companies all in the world. It doesn't specifically describe what the user is looking for.

The second is more targeted and would probably be a great keyword because it is specific but not too specific. Competition would be moderate or low, so it would be easy to get a website in the top 3 search engine result positions.

The last phrase might be a great term, or might not, it is very very specific. There is a chance that not enough people would use that term to justify the cost of creating search engine optimized pages to that keyword. You might easily be #1 on that search term, but what's the point if no one is actually searching that term?

Search Engine Optimization is an ongoing marketing effort. There are "one time things" you can do, but the best success will come from spending a few hours a week optimizing your website and creating new content.

AuraDev Internet Marketing offers a variety of Search Engine Optimization service plans. We tailor every service plan to the individual clients needs. Typically prices range from $100 to $1000 dollars per month.

If you would like to request a free initial meeting contact Chris @ 503 830 4313. We will briefly review your site and discuss a marketing plan that will pay for itself.